DIGITAL INNOVATION IN TOURISM: THE ROLE OF AI, AR, AND VR IN ENHANCING TOURIST EXPERIENCES. JournalNX - A Multidisciplinary Peer Reviewed Journal, [S. l.], v. 12, n. 5, p. 57–70, 2026. DOI: 10.26662/drx8mp65. Disponível em: https://repo.journalnx.com/index.php/nx/article/view/5744. Acesso em: 26 may. 2026.