MS. KAVITA T. RANGARI and DR. ABHIJEET KAIWADE (2021) “FROM DECONSTRUCTION TO BIG DATA: HOW TECHNOLOGY IS RESHAPING THE RETAIL INDUSTRY”, JournalNX - A Multidisciplinary Peer Reviewed Journal, pp. 85–88. Available at: https://repo.journalnx.com/index.php/nx/article/view/2034 (Accessed: 10January2025).