PACKAGING MADE IN NIGERIA PRODUCTS FOR GLOBAL MARKET

Authors

  • Udom, Akamobong Friday Department of Accountancy, Akwa Ibom State Polytechnic, Ikot Osurua, Nigeria
  • Macaulay Akanimoh Edwin ACA Department of Accountancy, Akwa Ibom State Polytechnic, Ikot Osurua, Nigeria

DOI:

https://doi.org/10.17605/OSF.IO/TQMGF

Keywords:

Made in Nigeria, Global Market, Packaging

Abstract

In the world of marketing, packaging of products is a very vital word. No doubt, it plays a significant role in effective marketing of products, especially in the global market. In marketing, the consumer is said to be king, and as such, much effort is made to draw the attention of this king through packaging in the internal scene. Many firms have confirmed that packaging has been playing an estimable role in consumer perception and the selective retention of made in Nigeria products in the global market. Thus, this paper examines the impact of packaging made in Nigeria on products for the global market.

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Published

2021-09-10

Issue

Vol. 7 No. 09 (2021): Journalnx

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite

PACKAGING MADE IN NIGERIA PRODUCTS FOR GLOBAL MARKET. (2021). JournalNX - A Multidisciplinary Peer Reviewed Journal, 7(09), 54-63. https://doi.org/10.17605/OSF.IO/TQMGF