STRATEGIC MARKETING TOOLS FOR ENTERPRISES ENTERING FOREIGN MARKETS

Authors

  • Akramov Buribek Fakhriddin ugli Deputy Dean of the Faculty of "International Tourism" of the Tashkent State University of Economics

DOI:

https://doi.org/10.17605/OSF.IO/A3BMY

Keywords:

strategic planning; foreign markets; strategies; road mapping; marketing and digital technologies.

Abstract

The article deals with the issues of marketing tools for entering foreign markets. The success of entering these markets is ensured by a comprehensive strategic analysis of the international environment, its main features and enabling factors. Of great importance is also a reasonable choice of optimal strategies for the foreign economic activity of enterprises, entering foreign markets and their subsequent development. For the whole complex of measures for the strategic planning of enterprises entering foreign markets, multivariate and phased road mapping will be required.

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Published

2022-10-11

Issue

Vol. 8 No. 10 (2022): Journalnx

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite

STRATEGIC MARKETING TOOLS FOR ENTERPRISES ENTERING FOREIGN MARKETS. (2022). JournalNX - A Multidisciplinary Peer Reviewed Journal, 8(10), 70-77. https://doi.org/10.17605/OSF.IO/A3BMY