BASIC FEATURES OF ADVERTISING LANGUAGE
Keywords:
sociolinguistics, advertising language, social, informationAbstract
Advertising language is simply a combination of extra linguistic and linguistic means of expression governed by the laws of mass communication and general literary rules, and a special language structure that enables the addressee to perceive specific information taking into account the cultural, sociological and psycholinguistic features of the language. The main communicative purpose of the advertising text is to encourage the consumer to choose the products and services to be advertised.
Downloads
Published
Issue
Section
License
Copyright (c) 2020 MAMIROVA DILNOZA SHIRINBOYEVNA

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.