THE PROBLEM OF CHOOSING AN EFFECTIVE FORMAT FOR TRAINING LINE PERSONNEL IN RETAIL

Abstract

The article is devoted to the issues of choosing the training formats for the line personnel of retail stores. The article was written in order to determine the optimal training format in terms of efficiency and material costs. Using the actual data of a network of retail stores in the fashion retail format, the results of the work of various structural divisions, depending on the chosen training format, were analyzed. The research has shown that not always a large training budget gives the best result in terms of achieving the required efficiency.