AN ONLINE SHOPPERS GRATIFICATION IN COVID - 19

Article Sidebar

Published Jan 22, 2021
Download
pdf
Statistic
2020: ICCSR

Main Article Content

Joshi Bharat M
Department of Commerce, K. P. B. Hinduja College of Commerce, Mumbai
Bhadane Jaywant R
Head of Department of Economics/Banking, KRA College, Deola, Nasik, University of Pune, India

Abstract

GeneralPurpose A transition to Online Approach (OA) with e-tailers from Physical Approach (PA) with local retailers for daily requirements has heave insight in COVID-19 lockdown. The purpose of present research paper is to understand the research questions related to online shopping. It is the time call to take up Virtual Shopping (VS) with Zero Contact Delivery (ZCD) as preventive measure to covid-19. The study also admits the comparative analysis of satisfaction level of online buyers considering factors PEBSF i.e. the Products (P), the Employee Behaviour and Services (EBS) and the Finance (F) and its variables, in overall framework.

Article Details

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

How to Cite
Joshi Bharat M, & Bhadane Jaywant R. (2021). AN ONLINE SHOPPERS GRATIFICATION IN COVID - 19. JournalNX - A Multidisciplinary Peer Reviewed Journal, 37–50. Retrieved from https://repo.journalnx.com/index.php/nx/article/view/523